November 7, 2019
sprep-pa
Pamphlets and pop-up ads are so last year. Augmented reality is creating unique new opportunities to raise awareness and reach audiences. It works by stacking elements of virtual reality onto real life and allows people to experience environmental issues like never before. A new Clean Seas augmented reality experience created by Singapore creative technology studio MeshMinds now allows audiences to immerse themselves in the challenge of tackling the marine litter problem.
