“Do you need a plastic bag?” asks a store cashier. Bland as it may seem, that’s the kind of question that appears to be an effective nudge for tourists to take environmentally friendly action, according to a study.
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Maximizing biodiversity conservation through behavior change strategies
Most modern threats to biodiversity are due to human actions. Conservation psychology models provide tools to strategically change human behaviors to reduce these threats; however, behavior change theories have yet to be fully incorporated into conservation strategic planning techniques. The public that may be interested in a conservation issue are often untapped resources to expand a conservation organization's limited reach. Increased public participation could fill a gap between an organization's objectives and the scope of what is feasible for limited staff or budget.